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You want to take one of your friends -Jo or Ali or Sam - on holiday with you. Your intuitive choice is Sam, but a moment’s reflection tells you that neither she nor either of the others rates highest in respect of all the 4 key qualities that you value positively in a holiday friend. So it is not a 'no-brainer' and there is a decision to be made
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Reliability
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Independence
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Quietness
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Cheerfulness
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Sam : always cheerful and independent, but quite loud and not reliable
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Ali : quiet and reliable, but fairly dependent and cheerful only in patches
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Jo : always moderately cheerful, independent, reliable and quiet
Reflecting descriptions above
alt file here
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